BackgroundAtome is a leading 'Buy Now Pay Later' brand in Asia. In 2021, on the first anniversary of Atome's business in Hong Kong, Atome held a series of celebration and promotional activities, including the annual media luncheon, the anniversary dinner, and other events collaborated with Pinkoi and K11. Photo credit: Atome ChallengesClient wants to have event highlights videos and publish them on their social media. Since the potential customers of Atome are the new generation people, how to translate some seemingly standard activities into videos that fit the brand's image had become a key challenge. SolutionsDuring the shooting, we used gimbal to get shots with dynamic movement. In post-production, upbeat and rhythmic background music was chosen, and the video footages were cut and edit to synchronize with the music rhythm, so that the video could present a youthful, and motivated feel. Our services
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